DavidG45 (Delaware)
Posts: 994
Posts: 994
Posted:
In the past I have always felt it is a bad idea for the HOA to run a social media site. However, I am leaning towards a change of heart on this and I am curious to hear other opinions.
Our specific situation is this. Five years ago a resident created an unofficial Facebook Group. This group caught on and currently has over 700 members. People use it to share information, ask questions of each other, and other useful things. However, from time to time it also becomes a place where people will say hateful and vile things about other homeowners; sometimes bordering on racism. I have spoken to the administrator, and while she does seem to have a line that you can't cross - that line is WAY past the point of good taste. The result is that the site can often become a hostile place which, to a casual member, makes the community appear to be an ugly place full of people who hate each other. As with most social media, this does not reflect reality. But appearances are more important than truth, so at this point a lot of people feel as if the community is very divided.
On the other hand, a subset of our community is for 55+ residents, and we created our own informal Facebook Group. It is strictly administered and no ugliness is allowed. It is a friendly and useful place to share information. So a healthy social media site is attainable.
Now I wonder if perhaps it would be better for the Board to create an "official" social media presence, strictly monitored, to hopefully attract people away from the unofficial, argumentative, site and towards a site that is just as helpful but without the hate. We would need to have strict rules regarding negative things said about businesses - because I would not want the HOA to be accused of slander. But if we avoid those kinds of pitfalls I think it would be best for all concerned.
Thoughts?
Our specific situation is this. Five years ago a resident created an unofficial Facebook Group. This group caught on and currently has over 700 members. People use it to share information, ask questions of each other, and other useful things. However, from time to time it also becomes a place where people will say hateful and vile things about other homeowners; sometimes bordering on racism. I have spoken to the administrator, and while she does seem to have a line that you can't cross - that line is WAY past the point of good taste. The result is that the site can often become a hostile place which, to a casual member, makes the community appear to be an ugly place full of people who hate each other. As with most social media, this does not reflect reality. But appearances are more important than truth, so at this point a lot of people feel as if the community is very divided.
On the other hand, a subset of our community is for 55+ residents, and we created our own informal Facebook Group. It is strictly administered and no ugliness is allowed. It is a friendly and useful place to share information. So a healthy social media site is attainable.
Now I wonder if perhaps it would be better for the Board to create an "official" social media presence, strictly monitored, to hopefully attract people away from the unofficial, argumentative, site and towards a site that is just as helpful but without the hate. We would need to have strict rules regarding negative things said about businesses - because I would not want the HOA to be accused of slander. But if we avoid those kinds of pitfalls I think it would be best for all concerned.
Thoughts?