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CarolR11 (Colorado)
Posts: 2,563
Posted:
I've been editor of our monthly newsletter for about three years. We're 211 units. About 100 owners in our HOA receive the News by email blast and about 40 copies are picked up from our mailrooms each month.

To my mind the News has a few purposes or functions:

To help give residents a sense of belongingness & community via reports about HOA social events and very nearby community activities. I agree with those who say that if people feel that they belong, they're more likely to follow rules, pay their dues, etc.

To keep them aware of the limits needed in a densely populated high rise community such as ours via reminders about various rules that usually are in our Manager's Message.

To educate Members via items such as "What Are Reserves?," which the editor wrote; "How Does Our HVAC System Work?" by our bldg. engineer

To entertain with an amusing or fun item each month.

To show appreciation: for our many committee members, staffers, etc.

So, to sum up: Provide senses of belongingness; reinforce social limits; educate; entertain, appreciation.

Are there other purposes or functions that HOA newsletters serve?

(Please note, I'm not looking for layout, format, etc., suggestions.)
TimB4 (Tennessee)
Posts: 21,059
Posted:
Carol,

As I see it, the purpose of any publication is to inform or entertain.

A publication can not educate. It can provide instructions on how things work, why things work, etc. but for education to happen it requires participation from a reader who will take the time to read the article, be able to comprehend the article and have an interest in what the article provides. Without a reader who is willing to participate, the article is just ink on wood pulp.

Ok, off of my soapbox.

I did find it interesting that you didn't include the number 1 thing a newsletter should be used for: to inform the membership on the activities and decisions of the Board and committees.

NancyG3 (North Carolina)
Posts: 342
Posted:
Carol thank you for sending in this subject. Tim I disagree with your last statement about wondering why Carol didn't include Board business in a newsletter. Carol is not a Board member. (Unless she is appointed as a committee). I think all business from the Board should come direct from the Board. The Board discusses many homeowners, owed dues, monies etc. and I do not believe this should be published in a newsletter. What has happened with our newsletter is the editor uses it to print harassing things about the homeowners if they do not agree with what the Board is doing she pounces on them. She quotes our Covenants wrong and misleads the homeowners with her vile attitude. I think Carol is doing what a newsletter is intended to do. Community news only. As a homeowner I don't appreciate my business with the Board being published in a newsletter and put out to the community. If someone wants to know, they can attend the montly meetings. Carol could also open herself up to be sued for harassment or libel if not careful. I think she is better off doing exactly what she is now doing.
SheliaH (Indiana)
Posts: 6,964
Posted:
Quote:
Posted By NancyG3 on 11/02/2012 3:40 AM
Carol thank you for sending in this subject. Tim I disagree with your last statement about wondering why Carol didn't include Board business in a newsletter. Carol is not a Board member. (Unless she is appointed as a committee). I think all business from the Board should come direct from the Board. The Board discusses many homeowners, owed dues, monies etc. and I do not believe this should be published in a newsletter. What has happened with our newsletter is the editor uses it to print harassing things about the homeowners if they do not agree with what the Board is doing she pounces on them. She quotes our Covenants wrong and misleads the homeowners with her vile attitude. I think Carol is doing what a newsletter is intended to do. Community news only. As a homeowner I don't appreciate my business with the Board being published in a newsletter and put out to the community. If someone wants to know, they can attend the montly meetings. Carol could also open herself up to be sued for harassment or libel if not careful. I think she is better off doing exactly what she is now doing.

Nancy, I also like what Carol is doing, but I disagree with your statement about Board business - many homeowners don't attend meetings (and we all know there are dozens of reasons why, including extreme apathy). If it weren't for the newsletter, they wouldn't have ANY idea about what's going on - and in my community, some of them aren't reading that.

(Which means my mother's spot on when she says if you want to keep important things from some people all you have to do is write it down becuase they never read anything!)

If you have an editor who's using the newsletter to stir up trouble, your board should find another editor, becuase if it's an official publication of the Association, they're ultimately responsible for what's in it.

I edit our community's newsletter and am on the board, and I can assure you we DO NOT name names as to who's delinquent or how much each person owes, only a summary on how many homeowners are late with a total amount owed. The newsletter also contains a summary of board meetings - who was and wasn't there, as well as various projects discussed. The rest of the newsletter is similar to what Carol's doing.


If it is not right do not do it; if it is not true do not say it. Marcus Aurelius
BradP (Kansas)
Posts: 2,640
Posted:
Quote:
Posted By CarolR11 on 11/01/2012 6:03 PM
I've been editor of our monthly newsletter for about three years. We're 211 units. About 100 owners in our HOA receive the News by email blast and about 40 copies are picked up from our mailrooms each month.

To my mind the News has a few purposes or functions:

To help give residents a sense of belongingness & community via reports about HOA social events and very nearby community activities. I agree with those who say that if people feel that they belong, they're more likely to follow rules, pay their dues, etc.

To keep them aware of the limits needed in a densely populated high rise community such as ours via reminders about various rules that usually are in our Manager's Message.

To educate Members via items such as "What Are Reserves?," which the editor wrote; "How Does Our HVAC System Work?" by our bldg. engineer

To entertain with an amusing or fun item each month.

To show appreciation: for our many committee members, staffers, etc.

So, to sum up: Provide senses of belongingness; reinforce social limits; educate; entertain, appreciation.

Are there other purposes or functions that HOA newsletters serve?

(Please note, I'm not looking for layout, format, etc., suggestions.)

First and foremost a newsletter in my opinion should be to inform people about what happens at board meetings, hit the high notes. Secondly it should be used to inform about community functions. Thirdly it should have a community/city piece to it where any hot topic items that may have an impact such as crime trends or land development. I also think it is a great way to send reminders, i.e. we are coming up on Christmas season so a quick blurb about your communities rules and regs on Christmas lights would be important. In our area we just passed prime tree planting season but that would be a good reminder as well.

You can also use it to sell advertising but that opens up tax implications, I think fun things are appropriate too.
TimB4 (Tennessee)
Posts: 21,059
Posted:
Quote:
Posted By NancyG3 on 11/02/2012 3:40 AM

Tim I disagree with your last statement about wondering why Carol didn't include Board business in a newsletter. Carol is not a Board member. (Unless she is appointed as a committee). I think all business from the Board should come direct from the Board.

Nancy,

Carol asked what the purpose of a newsletter was. The editor of the publication should not be the writer of all the articles. The editor may write some of the articles but is more responsible for assembling the articles into a format the reader will find interesting enough to read.

An Association Newsletter is an official publication of the Association. Therefore, the Board is responsible for it's content. As the official publication it should be utilized by the Board to provide information to the membership on various decisions of the Board and issues before the board as this provides the transparency many posts on this forum have said their Board lacks. This is my rational for saying that the #1 reason of an Association newsletter is to inform the membership of the Boards/Committees decisions and actions.

So, I agree with you that the Board Business should come directly from the Board but through the newsletter. Articles written by the Secretary, the President or Committee Chairs should be utilized for this.
NancyG3 (North Carolina)
Posts: 342
Posted:
Hey folks - If only our President's wife could read what all of you have written. What you are suggesting is the right way to write a newsletter. Thanks for informing me.
BradP (Kansas)
Posts: 2,640
Posted:
Quote:
Posted By NancyG3 on 11/02/2012 6:45 AM
Hey folks - If only our President's wife could read what all of you have written. What you are suggesting is the right way to write a newsletter. Thanks for informing me.

Simple...copy and paste and email it to her
NancyG3 (North Carolina)
Posts: 342
Posted:
Brad - No way. I'm afraid of her :-).
PaulT6 (California)
Posts: 409
Posted:
I wrote Covenants related articles for our Newsletter for many years in an effort to inform our Members of their responsibilities. Along comes a new General Manager, no more articles and the removal of the Letters to the Editor column which was moved to an obscure spot on our website where you have to hunt to find it. The GM said he didn't want any type of "Administrative" information in the Newsletter and that our Members are not interested in that type of information.

Beware of censorship.

Paul T
CarolR11 (Colorado)
Posts: 2,563
Posted:
Interesting replies!!

I'm horrified that I forgot to include that we do have a President's Message in which Board decisions often are included. Or sometimes our Manager's Message includes Board decisions, and also the reminders about when holiday decorations may be installed on balconies and when they must come down. One or the other also write twice a year about what owners can do to get their items on the Board's open meetings agendas. I'd put these in the category of a purpose to educate (perhaps "inform" is indeed a better word.)

I often encourage residents to contribute, but don't get much from them at all. One did write a nice item about restaurants within walking distance (we're in an urban setting)that have good vegan choices on their menus.

We actually had nice comments about the articles written about some engineering topics (high rises are very mysterious) and about reserves, so I guess someone is reading them!

Our board never has wanted delinguencies, etc. published. I personally would like to see, as some of you do, a brief summary of the month's financials, but the Treasurer doesn't want to do it and she works pretty hard as it is.

Neither the Board nor I want to include crime reports. The News is upbeat.

I've been on the Board for 6 years & just was reelected for two more.
SheliaH (Indiana)
Posts: 6,964
Posted:
Hm, a Manager's message might be something our property manager could do - I'll have to ask her (thanks for the tip!)

I did run crime reports for a while, but there were a bunch of other things that needed to go in there, so I stopped - may return to it (I know some people paid attention to it), and couple it with some crime prevention tips. Fortunately, we don't have a ton of incidents around here, despite being next door to a large apartment complex which DOES have a bit of drama!

As for the delinquencies, does your community have a property manager? If so, I would think you get a financial report every month - ours includes a list of delinquent homeowners and what they owe. We don't print that, of course, but everything's totaled at the bottom so we note the number of homeowners late by 60 days or more (those are the onese that have been sent to the Association Attorney) and the total amount owed.

If it is not right do not do it; if it is not true do not say it. Marcus Aurelius
PaulT6 (California)
Posts: 409
Posted:
Quote:
Posted By SheliaH on 11/02/2012 1:27 PM
Hm, a Manager's message might be something our property manager could do - I'll have to ask her (thanks for the tip!)

I did run crime reports for a while, but there were a bunch of other things that needed to go in there, so I stopped - may return to it (I know some people paid attention to it), and couple it with some crime prevention tips. Fortunately, we don't have a ton of incidents around here, despite being next door to a large apartment complex which DOES have a bit of drama!

As for the delinquencies, does your community have a property manager? If so, I would think you get a financial report every month - ours includes a list of delinquent homeowners and what they owe. We don't print that, of course, but everything's totaled at the bottom so we note the number of homeowners late by 60 days or more (those are the onese that have been sent to the Association Attorney) and the total amount owed.

We have a President's and a GM's column, at times somewhat redundant:

http://issuu.com/tahoedonnernews/docs/tdnews_november_2012

Our Newsletter used to be a pretty good balance of events and "business" related information. As mentioned earlier a new GM changed the "direction" of the Newsletter. It is now about 99% fluff. To help generate some interest you might add a condensed recap of your Board meeting minutes. We have Board meetings once a month, usually lasting most of the day.

Paul T
CarolR11 (Colorado)
Posts: 2,563
Posted:
Yes, Sheila, we directors get copies of our financials every month and also a Treasurer's report. We as a Board could publish a few items from her report: % delinq. (over 60 days), $$$ in reserves, a couple more. I'll see if the Board wants me to do this since the Treasurer doesn't want to.

Our PM sometimes focuses on one topic. As a high rise, for example, she'll put an item in once a year on ways to prevent water leaks and overflows ("Gravity Rules!"). Other times, she has 4-5 short items. The Board, for instance, due to Owner requests reduced the cost of fobs for our common areas, elevators, etc. Because she could easily lead into it, her next short item in her column reminded residents to not let strangers follow them into our lobbies from the street entrances. Luckily, she's a good writer!
CarolR11 (Colorado)
Posts: 2,563
Posted:
Yes, Sheila, we directors get copies of our financials every month and also a Treasurer's report. We as a Board could publish a few items from her report: % delinq. (over 60 days), $$$ in reserves, a couple more. I'll see if the Board wants me to do this since the Treasurer doesn't want to.

Our PM sometimes focuses on one topic. As a high rise, for example, she'll put an item in once a year on ways to prevent water leaks and overflows ("Gravity Rules!"). Other times, she has 4-5 short items. The Board, for instance, due to Owner requests reduced the cost of fobs for our common areas, elevators, etc. Because she could easily lead into it, her next short item in her column reminded residents to not let strangers follow them into our lobbies from the street entrances. Luckily, she's a good writer!

Our President's & GM's items aren't redundant as they check with each other about topics.

SheliaH (Indiana)
Posts: 6,964
Posted:
Paul, I looked at your newsletter and I'm very impressed with the format! Especially the board meeting summary (I'll have to adapt it to our own newsletter!)

Does the property manager put this together for you (maybe that's why there's an emphasis on fluff). I would think the Board should put its collective foot down and tell him you want more Association news (he IS supposed to be taking direction from them, after all)

If it is not right do not do it; if it is not true do not say it. Marcus Aurelius
PaulT6 (California)
Posts: 409
Posted:
Quote:
Posted By SheliaH on 11/06/2012 6:53 AM
Paul, I looked at your newsletter and I'm very impressed with the format! Especially the board meeting summary (I'll have to adapt it to our own newsletter!)

Does the property manager put this together for you (maybe that's why there's an emphasis on fluff). I would think the Board should put its collective foot down and tell him you want more Association news (he IS supposed to be taking direction from them, after all)

We have a full time staff of about 60 people instead of a property management firm. The General Manager is the "editor" and there are about 3 people in the "Communications" department that puts it together for the printer. Yes, he is supposed to report to the Board but with very rare exception they just follow his lead. Too much effort to oppose him, I guess. The Board meeting recap is about the only "administrative" type of info allowed and was just recently added.

Paul T

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